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Why we love it

Anon Prime MIPS Helmet

The Anon Prime MIPS® Helmet offers a hybrid shell design that combines hardshell durability with the lightweight feel of in-mold construction for a helmet that is incredibly light and tough. 

  • MIPS®

    MIPS Multidirectional Impact Protection System is a revolutionary technology that mimics the brain's own protection system with a low friction layer that lets the helmet slide relative to the head

  • 50/50 Hybrid Shell

    50/50 hybrid shell construction combines Endura®-shell and in-mold shell constructions for wear-and-tear resistant durability and featherweight performance

  • Active Ventilation

    Active ventilation with 23 total vents let you easily fine-tune your temperature with open settings for maximum airflow, closed settings for locking in heat, and everything in between; Goggle ventilation channel helps maintain airflow to goggles to help reduce fogging

  • 360° BOA® Fit System

    In-Shell 360° BOA® Fit System integrates a fit dial directly into the helmet and provides for micro adjustments in a complete halo around the wearer's head

  • Fidlock®

    Fidlock® snap helmet buckle uses magnets to allow you to open and close the buckle with one hand even when wearing gloves

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Since 1989

Built for adventure

More Than A Store

More Than A Store

Whether you’re renting a mountain bike, upgrading your ski gear, or looking for the best local beta, we’re here to make sure you leave with the right gear and the confidence to use it.

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Racers Rewards

Our easy-to-join loyalty program, designed to thank you for your continued support with exclusive benefits. Your adventures just got a little more rewarding.

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Community & Partnerships

Community & Partnerships

It's our responsibility to foster accessibility for all, as well as keep our land thriving for generations to come - and we're proud to champion our community's adventure spirit.

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